Privacy Policy

Effective Date: [02-12-24]

At Digital Craft Haven (https://digitalcrafthaven.com), your privacy is of paramount importance. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, purchase products, or engage with our services.

By using our website, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms outlined here, please do not use our services.

1. Information We Collect

We collect and process a variety of information to offer you a better browsing experience and fulfill our services.

1.1 Personal Information:
When you create an account, place an order, or fill out any form on our website, we may collect personal details such as:

Name
Email Address
Phone Number
Billing and Shipping Address
Payment Information (processed securely via PhonePe Payment Solutions)
Account details like username and password

1.2 Payment Information:
We use PhonePe Payment Solutions to process payments. While we do not store your payment information, PhonePe may collect certain details to complete transactions. For more information, please refer to the PhonePe Privacy Policy.

1.3 Usage Data:
We collect information regarding how you interact with our website, including:

IP address
Browser type
Pages visited
Time spent on our site
Location

This information helps us improve website performance and provide relevant content.

1.4 Cookies:
We use cookies to enhance your experience. Cookies allow us to remember your preferences, manage cart contents, and analyze website usage. You can control the use of cookies by adjusting your browser settings.

2. Advertising and Data Privacy

We use Facebook Ads and Google Analytics to better understand user preferences, enhance our offerings, and display relevant content to our audience.

Cookies and Tracking: For ad tracking, we use cookies, which help us analyze interactions with our ads and site. You can disable cookies through your browser, though this may impact some functionalities.

Use of Personal Data for Ads: Facebook and Google Analytics may collect certain non-identifying information through cookies, such as user behavior, browser type, and time spent on our ads or website. This data is used to improve our marketing and tailor ads according to user interests. For details on Facebook’s privacy practices, see their Privacy Policy.

User Privacy Rights: We do not access or collect personal data through Facebook unless you directly interact with our website (e.g., by filling out a form or making a purchase). All ad targeting through Facebook remains governed by Facebook’s policies, and your data is handled in compliance with applicable Indian data protection regulations.

3. Tracking Technologies

2.1 Google Analytics:
We use Google Analytics to monitor website traffic and analyze user behavior. This data includes details such as pages visited, time spent on the site, and interactions with content. This helps us improve website functionality and user experience. For more information, please see the Google Privacy Policy.

2.2 Facebook Pixel:
We utilize Facebook Pixel to track visitor activity and gauge the effectiveness of our Facebook ad campaigns. Facebook Pixel collects data about user behavior on our website to help us tailor advertising strategies. Please refer to Facebook’s Data Policy for more details.

4. How We Use Your Information

We may use the data we collect for the following purposes:

Order Processing: To process and fulfill your orders, including sending order confirmations and updates.
Customer Communication: To communicate with you about your account, orders, and support requests.
Marketing and Newsletters: With your explicit consent, we may send promotional offers, newsletters, and product updates to your email.
Website Improvement: To analyze user behavior and improve our website’s content, navigation, and performance.
Security: To protect against fraudulent activity and ensure website safety.

5. User Accounts

When you choose to create an account during checkout, your information is stored in our database to allow future logins. This enables you to view your order history, download digital products, and manage your account details. If you do not create an account, your digital product will still be delivered via email.

For users who create an account, you will also receive products via email, and you can access them anytime by logging in to your account on our website.

6. Data Sharing and Disclosure

We may share your personal information with the following third parties:

Payment Processors: We use PhonePe Payment Solutions to securely process your payments. Please see PhonePe’s Privacy Policy for more information.
Service Providers: We may share data with service providers who assist us with site hosting, analytics, and email communications.
Legal Compliance: We may disclose your information if required by law or in response to legal requests.
Third-Party Plugins: Our site uses plugins like WooCommerce, LiteSpeed Cache, Solid Security, and others, which may collect data for functionality and performance. Please refer to their respective privacy policies for more details.

7. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which we collect it, and as required by law.

Order Data: We retain order information for accounting and legal obligations for up to 7 years.
Security Logs: Solid Security retains security logs, including login attempts and IP addresses, for up to 60 days.
Cache Files: Cached files created by LiteSpeed Cache are temporary and can be purged at any time.
Analytics and Cookies: Google Analytics data may be stored for up to 26 months. Cookie settings can be adjusted at any time in your browser.

8. Data Security

We employ various technical and organizational measures to protect your personal information from unauthorized access, alteration, or deletion. However, no method of transmission over the internet or electronic storage is entirely secure, and we cannot guarantee absolute security.

9. Tidio Chat

We use Tidio Chat, a customer service and communication tool, to provide live support on our website.

Data Collected via Tidio Chat:
When you use Tidio Chat, the following information may be collected:
- Name, email address, or other contact details you provide during the conversation.
- Information about your browser and website interaction (e.g., IP address, page views).
Purpose of Data Collection:
- To assist with queries or issues related to our products and services.
- To improve user experience and customer support.
Third-Party Data Handling:
Tidio Chat processes some data on our behalf. Tidio complies with GDPR and other data protection regulations. For more details on their privacy practices, refer to the Tidio Privacy Policy.
User Rights:
You can request the deletion of chat data by contacting us directly via Contact Us.
Cookies:
Tidio may use cookies to track user sessions and improve service delivery. You can manage cookie preferences through your browser settings.

10. Your Rights

As a user, you have the following rights regarding your data:

Access and Correction: You can access and update your account information at any time.
Opt-Out of Marketing: You can opt out of marketing emails by following the unsubscribe instructions in our emails or adjusting your preferences in your account settings.
Data Deletion: You may request that we delete your personal information, subject to legal retention obligations.

11. Third-Party Links

Our website may contain links to external sites. We are not responsible for the privacy practices of these third-party sites and encourage you to read their privacy policies before providing them with your personal information.

12. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any significant changes will be communicated via email or by a notice on our website. Your continued use of the website after any modifications will constitute your acknowledgment of the updated terms.

13. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us via our Contact Us page.

By using our website, you acknowledge and agree to this Privacy Policy.